Clariant has announced an exclusive webinar, in partnership with the Adhesive and Sealant Council (ASC), to spotlight its Licocene® M-PO Performance Polymers and a mono-material approach enabling 100% recyclable polyolefin carpets.
The session comes as the U.S. discards an estimated 4 billion pounds of carpet annually, with ~5% currently recycled—underscoring the sector’s urgent need for circular solutions.
What’s on the agenda
- Waste & sustainability context: The scale of carpet waste in the U.S. and why recyclable constructions are a priority.
- Recyclability innovation: Introduction to the mono-material concept using Licocene PP technology designed to deliver full recyclability without sacrificing tuft lock or durability.
- Verified performance: Case examples across residential, commercial, woven, and aviation carpet builds, highlighting dimensional stability, tuft bonding, and tear resistance.
- Scale-up support: Overview of Clariant’s application development resources, including the Mount Holly (NC) laboratory and Gersthofen (Germany) technical center with pilot coating capabilities.
Triple value proposition:
- Performance: Strong tuft bonding and long-term durability
- Operational: Up to 80% energy reduction and no wastewater in processing
- Sustainability: Lower carbon footprint and enhanced end-of-life recyclability
Clariant said the technology aims to help manufacturers meet growing consumer demand for sustainable products while maintaining stringent quality standards.
Registration: Industry professionals can register via the ASC website to secure a seat for the webinar.




