Better Life Technology, the company behind the G-Floor brand, is redefining where vinyl flooring belongs. What began over 25 years ago as a revolutionary garage flooring concept has evolved into a versatile, all-purpose surface used in trailers, boats, restrooms, sheds, and more—all thanks to the product’s exceptional durability and 100% solid polyvinyl construction.
“We realized our ground-breaking, solid polyvinyl product had additional uses outside of the garage and above the floor,” said Terry Terrill, Vice President of Retail Sales at G-Floor. “That said, G-Floor is still the gold standard for garages.”
A Product That Goes the Extra Mile
Unlike many layered vinyl floors that incorporate fillers like foam, clay, or paper, G-Floor’s American-made products are crafted from a single layer of solid polyvinyl. This design offers superior resistance to tearing, denting, and brittleness, even under extreme use or heavy equipment.
G-Floor’s Roll-Out Flooring is one of the brand’s signature solutions, engineered for simple installation and exceptional protection in garages. Meanwhile, Ribbed Channel Flooring, available in mat or roll form, features ridged surfaces that trap water, dirt, and fluids—ideal for high-traffic or industrial settings.
From Big-Box to Specialty
Historically available through major retailers such as Costco, Home Depot, and Menard’s, G-Floor is now setting its sights on the specialty flooring market. The company hopes to engage independent dealers and distributors interested in niche, high-performance flooring.
Though early participation at the Surfaces trade show brought mixed results, Terrill remains optimistic: “We’d like to get in front of some flooring dealers who are willing to think outside the box.”
Made in the USA: A Competitive Advantage
In a market increasingly concerned with quality and origin, G-Floor’s Kansas-based production offers a compelling edge. “Domestic production is becoming more relevant in the flooring industry,” said Terrill. “There’s a noticeable difference in quality between our material and the imported alternatives.”
Trusted by Professionals
G-Floor has earned a loyal following over the years. Justin Krauss, Co-founder of Garage Flooring, a major online distributor, called G-Floor “the original” in garage flooring. “They are simple to deal with—fast and budget friendly—with a seamless appearance that is hard to beat.”
For United Rentals, G-Floor is the flooring of choice for its WorkPlex portable office builds. “We build spaces that must perform in demanding conditions,” said Robert Heaton, GM of Manufacturing. “The durability and low maintenance make G-Floor our best-in-class pick—over and over again.”
